The topic of this blog post drove me a bit nuts until I figured it out, which is why I want to share it with you. Someone else may be experiencing the same frustration and this post will stop the hair-pulling.
It took a while before I figured out how to change the title (Meta Title) of the WooCommerce shop page from saying “products archive” to the actual name of the web shop, and below I will give you the answer.
In today’s Internet era, we all know how important it is to have a fully optimized website. You hardly exist online otherwise and it gets very difficult to compete for good rankings on search engines.
To be able to optimize all product pages is, in fact, very easy when using the Yoast SEO Plugin. You can install the plugin from your WordPress website under “Add Plugins”, “New”. Type in “Yoast SEO” in the search field and it will show up as the first option.
What turned out to be “a press of a button (only)” was initially quite difficult to figure out.
Let me start by revealing my biggest issue that blocked me from getting anywhere and almost made me pull my hair.
Do This First!
When researching WooCommerce and the Yoast SEO Plugin on how to edit a title of the shop page, I found out that I had to go into “Titles and Meta” and “Post Types” in the Yoast settings, and this is where my problem started.
I honestly thought that someone was messing with me because there was no such option under general settings. I only saw these three options to choose from:
- Search Console
- Go Premium
I even tried to re-install the Yoast plugin to see if something was wrong with my version of the plugin but there was still no “Titles and Meta” option to choose from.
What I had to do that was NOT explained in the WooCommerce tutorial, was to navigate to the dashboard and go to the “Features” option and then enable the “Advanced Setting Pages”.
How To Change The Title Of Your Web Shop
Step 1. Navigate to the WordPress sidebar menu, hover over the SEO tab, and click on Dashboard.
Step 2. Click on “Features”.
Step 3. It will take you to this dashboard. Here you click on the “Enabled” button so it turns pink. Then press on “Save Changes” at the bottom of the page.
Ta da!! You will now see the remaining settings and you can click into the option “Titles and Metas”.
Step 4. Click on the “Post Types” tab.
Step 5. Scroll down until you are seeing the section “Custom Post Type Archives”. The shop page is listed as a Products Custom Post Type Archive.
Step 6. In the section “Title”, you can then type in the name of your shop. In my case it is Get Happy e-Deals….. In the section “Meta Description”, you can write the description that will be visible in search results.
Step 7. Click “Save Changes” and your are done!
Not difficult at all IF or WHEN you know the first important step of enabling the advanced setting pages.
Well, I hope this mini-tutorial spared you from the frustration I had to go through before figuring out the settings. I hope you guys are developing and optimizing awesome eCommerce stores and get things going for you.
I wish you all the best of luck!
Leave me the link to your eCommerce store in the comment section below and I will make sure to check it out. Let us help each other to increase visibility online.
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About The Author
Stina Pettersson is an aspiring entrepreneur who is working on achieving her goals as an online marketer.
Stina Pettersson is originally from Sweden but has resided in the U.S. for the past 7 years.
Stina was active as a professional dancer for 21 years, but after ACL surgery in both knees, she was forced to slow down and now enjoys dancing as a hobby.
She recently went back to her roots with her beloved horses and also loves long nature walks with her two adorable dogs, Max and Abigail.
Stina has the gift of receiving communication from the spirit and extraterrestrial world which she also loves sharing with her readers.
“My main goal is to maintain a flexible lifestyle, where I set my own schedule. Even that I work hard, I love what I do every day, and I also have the opportunity to help other people which is a huge gift.”
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